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Sunday, 21 July 2019 12:49

Home Abstract Featured

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Objectives

HomeAbstractCorp.com is an upgraded website of the well known Title Insurance Company of Brooklyn. The owners initial request was to redesign their old website for better user engagement, increase the ROI of search engines, as well as an advanced internal portal for better servicing their existent customers. 

Due to the nature of the business and for security purposes we can't analyze the type of portal we did and how exactly it works. What matters though is that it's completely web-based, accessible from any device, a file and request supporting portal, with multiple levels of access (based on the credentials of each client), supporting unlimited amounts of administrators and clients. The website was based on a complete CMS platform with an excellent visual presentation of the different services for individuals and attorneys. Included are 5 different calculators,  hundreds of free downloadable contracts and files, state of the art Search Engine Optimization for every single page plus a very clean and neat presentation of the business itself.  The sophisticated back-end helps the owners and their support team provide services to their clients on a 24/7 basis, further increasing the business's reputation.

What it's about

Since 1977, the Title Insurance industry has undergone tremendous changes, but Home Abstract’s mission remains – to provide unbeatable services to their clients. The core foundation of the Company is to treat each client as a person; making them an extended member of their family. Home Abstract would not be what it is today without the years of friendship, loyalty, and camaraderie of their clients. 

What we did

The custom home page provides all the required information for a first time visitor about the company and their services. The internal pages are spread based on different visitor demands. The modern layout changes automatically when the visitor scrolls down, creating a nice effect. The website was created in less 5 weeks and we embedded all the latest technology SEO and SEF software in order to provide the owner with our monthly SEO services in the best way possible.

homeabstract

  • Responsive design for large and medium screens, tablets and mobiles
  • Commercial grade support software for clients
  • Newsletter signup system
  • Monthly SEO service
  • Blog system for news and announcements
  • Custom article presentation
  • Custom graphics
  • Rotating Testimonials
  • Training

Web Software & Configuration

This website is considered a complex project. Multiple commercial software was used in order to control the users activity, secure the files, follow up with the users and the marketing that was required. On this website we had to use 9 different commercial software programs and 7 free GPL3 licenced software to get the final result. 

Results

Since one of the main concerns of the owners was the utilization of the Search Engines, we managed within the first month to have the 2 major keyword combinations on the 1st page of Google.

Additional Info

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