Importance of Hashtags and Social Media Strategy

hashtagsmallThere are many ways to improve your social media strategy. One common and simple at the same time is the correct usage of hashtags. Hashtags nowadays are used everywhere, even on the tv news. More than 80% of the internet users are familiar with their existence.

Correct use of hashtags means that you build by time your brand loyalty and the awareness on your client base. Etiquettes are different for each social network and this is something that adds on multiple other factor for a successful usage. So, what are the best ways to use them?

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How to Deal With Your Online Reputation

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Your online reputation consists of not only the things that you've posted online about your business, but also what others have said about it. In a world where social media site use is widespread, consumers often use these to share feedback and information, both positive and negative, about businesses that they've dealt with. 

Also, sites where people can rate and leave comments or complaints about companies that they've done business with are gaining in popularity. Many online business directories also have a feature where users can leave a rating and comment about a business whose services they've used.

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